Stop Guessing Online. Start Growing on Purpose with Digital Marketing for NGOs
Ole Gemmer specialises in NGO digital marketing and digital marketing for NGOs and purpose‑driven brands, using data‑driven paid media and simple, clear strategies to create reliable, predictable growth online.
NGO Digital Marketing Services
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Paid Media Advertisement
Drive measurable growth through data-backed advertising that reaches the right audience with the right message. This service focuses on optimised campaign performance across top paid platforms.
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Campaign setup on Meta Ads
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Campaign setup on Google Ads
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Audience research
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Audience segmentation
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Creative testing
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Conversion optimisation
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Performance tracking
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Monthly reporting
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Social Media Marketing
Grow your brand through consistent, impactful content that builds trust and visibility over time. This service strengthens your online presence using organic strategies that attract loyal audiences.
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Content strategy
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Content planning
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Social media management
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SEO optimisation
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Community management
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Brand storytelling
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Growth tracking
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Analytics insights
Clients on working together:
"Ole was instrumental in the success of the European External Action Service’s Above the Noise campaign, implemented by GOPA PACE and Stratcom PRO. He managed paid promotion across Ghana, Nigeria, South Africa, Benin, and Chad with precision, ensuring limited budgets delivered maximum impact. His ability to adapt strategies to diverse markets, solve technical challenges, and support EU Delegations directly made him a key driver of the campaign’s visibility and engagement."
Janis Rungulis
Partner | Stratcom PRO
Digital Marketing Case Studies
Explore real case studies and portfolio pieces from past campaigns, alongside frameworks and blueprints built for different niches, supported by data, insights, and real outcomes.
Clients on working together:
“The social media which Ole has created, I have benefited very, very much because it's very prompt and everything works out fast. The people have reached out, and you know, the response, anything, even the posting of everything, has reached all my clients in a prompt time. So this is very useful, and I would highly recommend it to all my friends to use Instagram”
Karma Sherpa Lama
Karma Sherpa Lama

The person behind the screen
About Ole Gemmer
I’m a digital marketing strategist specialising in social media marketing, SEO, and purpose‑driven campaigns. I’ve worked on international and NGO‑related projects, including campaigns for EU Neighbours East and the European Union’s EEAS through GOPA PACE, which deepened my understanding of how to communicate clearly across different cultures and audiences.
I first got into digital marketing out of curiosity about how brands grow online and how the right message can reach the right people. That curiosity quickly turned into a genuine passion. As that passion grew, so did my experience, testing ideas, managing accounts, creating content, and building structured strategies that support real goals, not just vanity metrics.
Today, I focus on helping organisations and initiatives create meaningful impact by combining strategy, storytelling, and consistency to build a strong, trustworthy digital presence.
Freebies!
Looking to accelerate your digital marketing?
Check out my free resources here, simple, practical tools designed to help you get results faster. Whether you're just starting or fine-tuning your campaigns, these freebies give you actionable strategies you can use right away. I'm constantly adding new content, so bookmark this page and come back often!

Ole Gemmer's NGO FAQ's
Do you only work with NGOs?
No. I specialise in NGO digital marketing, but I also work with purpose‑driven businesses and social enterprises that want to grow online responsibly and sustainably. For each project, I adjust the strategy to fit the organisation’s mission, size, and resources.
What’s different about digital marketing for NGOs?
With NGOs, success isn’t sales; it can be donations, sign‑ups, volunteers, awareness, or even clicks. That’s why I design digital marketing for NGOs around clear, mission‑aligned goals and messaging that builds trust and conversions.
Can you help if we have a small budget?
Yes. I've worked with NGOs that have very delicate budgets, so I focus on simple, high‑impact campaigns and clear priorities rather than trying to do everything at once. The goal is to make every dollar of your NGO's digital marketing budget work as hard as possible.
Do you offer one‑off projects or only ongoing support?
Both. Some clients bring me in for a one‑time project, such as setting up tracking, fixing their campaigns, or creating a content system, while others keep working with me month‑to‑month for ongoing optimisation and strategy. We decide what makes sense after the initial call.
Do you require long‑term contracts?
No. I prefer to work on clear scopes with transparent expectations rather than locking people into lengthy contracts. If the collaboration is working for both of us, we keep going; if not, you’re not stuck.
Can you work with our in‑house marketing team?
Absolutely. I’m happy to plug into an existing team to support paid media, NGO digital marketing strategy, or reporting, and I can document what I do so your team can take over time if you want.
Which channels do you usually recommend for NGOs?
It depends on your audience and goals, but I often start with a mix of Meta ads, search or display, and consistent social content. From there, we test what actually works for your NGO instead of assuming all channels are equal.
Do you work with NGOs outside my country?
Do you work with NGOs outside my country?
Yes. I work remotely, so as long as we can communicate clearly about your audience, language, and goals, I can support NGOs and purpose‑driven organisations in different regions and time zones.
How would we work together?
First, we’d have a short call to talk through your goals, where you are right now, and what kind of support you’re looking for. After that, I put together a personalised proposal outlining the services I recommend for you at this stage and their cost, so everything is clear before we start. I don’t use pre-made packages, and I only suggest what I believe will genuinely help your organisation right now.
Ready to scale your NGO digitally? Let’s work together.
Contact me and let us get you the results you have always dreamt of.